How PowerPoint Makes You Stupid: The Faulty Causality, Sloppy Logic,
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With over 500 million users worldwide, Microsoft’s PowerPoint software has become the ubiquitous tool for nearly all forms of public presentation—in schools, government agencies, the military, and, of course, offices everywhere. In this revealing and powerfully argued book, author Franck Frommer shows us that PowerPoint’s celebrated ease and efficiency actually mask a profoundly disturbing but little-understood transformation in human communication.Using fascinating examples (including the most famous PowerPoint presentation of all: Colin Powell’s indictment of Iraq before the United Nations), Frommer systematically deconstructs the slides, bulleted lists, and flashy graphics we all now take for granted. He shows how PowerPoint has promoted a new, slippery “grammar,� where faulty causality, sloppy logic, decontextualized data, and seductive showmanship have replaced the traditional tools of persuasion and argument.How PowerPoint Makes You Stupid includes a fascinating mini-history of PowerPoint’s emergence, as well as a sobering and surprising account of its reach into the most unsuspecting nooks of work, life, and education. For anyone concerned with the corruption of language, the dumbing-down of society, or the unchecked expansion of “efficiency� in our culture, here is a book that will become a rallying cry for turning the tide.
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Problem Solving Cases in Microsoft Access and Excel
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Apply Access and Excel effectively and efficiently to solve real-world business problems in this seventh edition of PROBLEM-SOLVING CASES IN MICROSOFT ACCESS AND EXCEL. With six individual tutorials that build a practical knowledge of Microsoft Office 2007 Access and Excel capabilities, this book sets the groundwork for applying these database and spreadsheet skills to actual scenarios. These scenarios take the form of 12 all-new case studies, which introduce problems that are likely to face today s business professionals and allow readers to apply the information gleaned from the tutorials to solve them. The seventh edition continues to offer a tutorial covering data analysis techniques and a second integration case, affording readers the most up-to-date, practical education in the most commonly used software programs.
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The Ultimate Web Marketing Guide
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EVERYTHING YOU NEED TO KNOW ABOUT WEB, MOBILE, & SOCIAL MARKETING! Your expert, up-to-the-minute, A-Z reference & how-to guide Choose the right goals, media, & tools Plan, execute, measure, & optimize Avoid costly mistakes! Now, one amazing book brings together ALL the reliable, detailed information you need to make the most of web, online, mobile, and social marketing.   It’s ALL here: SEO, pay-per-click, mobile marketing, social media marketing, “PR 2.0,â€� analytics, email marketing, YouTube videos, Twitter and Facebook, blogs, podcasts, and much more. Discover how to choose the right approaches, combine them into a coherent, optimized strategy, and measure your results. Find realistic answers to your most crucial questions…get “from the trenchesâ€� insights that save you money…learn to drive more value faster.   THE ONLY COMPLETE WEB MARKETING REFERENCE YOU NEED. CUTTING-EDGE COVERAGE OF THESE TOPICS AND MUCH MORE: Creating effective web/online marketing plans and budgets Integrating online and traditional marketing Designing great sites–including ecommerce sites Getting actionable answers from web analytics Profiting from search engine marketing (SEM) and optimization (SEO) Executing winning pay-per-click and display ad campaigns Developing effective email lists and campaigns Building two-way conversations with customers and prospects Marketing on Facebook, Twitter, and other social media Creating an online PR media room Marketing through YouTube and podcasts Selling through iPhone and Android apps Managing web/online marketing coherently and efficiently Tracking performance–and improving it!   Technical accuracy guaranteed by Econsultancy’s Rebecca Lieb
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Excel 97 with 3.5 Disk (Smartstart (Oasis Press))
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Microcomputer Applications, Introduction to Computer Applications, Computer Applications, Computer Concepts, Computers in Nursing, Computers in Education/Business, Computer Science, Nursing, Education, Communications, Continuing Education/2-year and 4-year colleges, universities, and high schools. SmartStarts combine step-by-step instructions, oversize screen shots, continuing projects, and thorough explanations to introduce students to software applications in 12-24 contact hours. Available for DOS, Windows 3.1, and Windows 95/98 applications, including Office 97.
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Microsoft® Office Word 2010: A Case Approach, Introductory (O Leary)
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Timothy and Linda O Leary and the Computer Information Technology Team at McGraw-Hill Higher Education offer your students a fully integrated learning program with time-tested quality and reliability. Office 2010: A Case Approach offers running case study throughout the text to help students understand the material in a consistent, relevant environment. Through this theme of &#8220Making Office Relevant,� this text helps students understand why they need this course and these skills. Updated for Office 2010, student success is assured through clear step-by-step instruction, plentiful screen captures and conceptual explanations. Each Lab, designed to be covered in 1 hour of class time, combines conceptual coverage with detailed software-specific instructions. Each Lab opens with a running case study that highlights real-world applications of each software program and leads students from problem to solution. Moreover, 25-50% of all end of chapter exercises are completely new. The O Leary Series helps students learn specific applications skills along with those that cross all Office applications, which is especially important in mastering this version of Office. The O Leary Series also correlates with SimNet Online, our online training and assessment program for Office 2010.
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Microsoft Office Excel 2007 Introduction (O Leary)
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Timothy and Linda O Leary and the Computer Information Technology Team at McGraw-Hill Higher Education offer your students a fully integrated learning program with time-tested quality and reliability. It’s theme of “Making Office Relevant� helps students understand why they need this course and these skills. Student success is assured through clear step-by-step instruction, plentiful screen captures and conceptual explanations. Each Lab, designed to be covered in 1 hour of class time, combines conceptual coverage with detailed software-specific instructions. Each Lab opens with a running case study that highlights real-world applications of each software program and leads students from problem to solution. The O Leary Series helps students learn specific applications skills along with those that cross all Office applications, which is especially important in mastering this version of Office. This Introductory version, versus the Brief version, contains more content including 3 additional labs.
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Problem Solving Cases in Microsoft Access and Excel
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Apply Access and Excel effectively and efficiently to solve real-world business problems in this seventh edition of PROBLEM-SOLVING CASES IN MICROSOFT ACCESS AND EXCEL. With six individual tutorials that build a practical knowledge of Microsoft Office 2007 Access and Excel capabilities, this book sets the groundwork for applying these database and spreadsheet skills to actual scenarios. These scenarios take the form of 12 all-new case studies, which introduce problems that are likely to face today s business professionals and allow readers to apply the information gleaned from the tutorials to solve them. The seventh edition continues to offer a tutorial covering data analysis techniques and a second integration case, affording readers the most up-to-date, practical education in the most commonly used software programs.
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#TTVIDEO#
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A New York Times Bestseller A revolution is under way. In recent years, Google’s autonomous cars have logged thousands of miles on American highways and IBM’s Watson trounced the best human Jeopardy! players. Digital technologies―with hardware, software, and networks at their core―will in the near future diagnose diseases more accurately than doctors can, apply enormous data sets to transform retailing, and accomplish many tasks once considered uniquely human. In The Second Machine Age MIT’s Erik Brynjolfsson and Andrew McAfee―two thinkers at the forefront of their field―reveal the forces driving the reinvention of our lives and our economy. As the full impact of digital technologies is felt, we will realize immense bounty in the form of dazzling personal technology, advanced infrastructure, and near-boundless access to the cultural items that enrich our lives.Amid this bounty will also be wrenching change. Professions of all kinds―from lawyers to truck drivers―will be forever upended. Companies will be forced to transform or die. Recent economic indicators reflect this shift: fewer people are working, and wages are falling even as productivity and profits soar.Drawing on years of research and up-to-the-minute trends, Brynjolfsson and McAfee identify the best strategies for survival and offer a new path to prosperity. These include revamping education so that it prepares people for the next economy instead of the last one, designing new collaborations that pair brute processing power with human ingenuity, and embracing policies that make sense in a radically transformed landscape.A fundamentally optimistic book, The Second Machine Age will alter how we think about issues of technological, societal, and economic progress.
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The new iPhone 6s and 6s Plus hit stores on Friday with dozens of people and a robot queueing in Sydney to kick off a global sales cycle that will be scrutinized for signs of how much juice Apple Inc’s marquee product has left. Analysts expect 12 million to 13 million phones to fly off the shelves in the first weekend, up from more than 10 million last year when the hugely successful iPhone 6’s launch was delayed in China, the world’s biggest smartphone market.

The new iPhone 6s and 6s Plus hit stores on Friday with dozens of people and a robot queueing in Sydney to kick off a global sales cycle that will be scrutinized for signs of how much juice Apple Inc’s marquee product has left. Analysts expect 12 million to 13 million phones to fly off the shelves in the first weekend, up from more than 10 million last year when the hugely successful iPhone 6’s launch was delayed in China, the world’s biggest smartphone market.